Developing and testing new products and features;</li> <li>Monitoring metrics such as total number of visitors, traffic, and demographic patterns. or</li> <li>Diagnosing or fixing technology problems.</li> </ul> <p>We may use Personal Information for any purpose otherwise allowed by applicable law. We may also make use of all information acquired through the Services that is not Personal Information, such as aggregate data.</p> <p> <strong>