We may share Personal Information that is de-identified or in an aggregated form that does not directly identify you to improve our products, support our business, provide customer service, advertise our products, conduct market research, assist with research studies, assist with municipal or other government activities (e.g., planning), or to prepare internal or external reports. If we do so, we will take measures as required by federal law to protect de-identified data from re-identification.</p> <p> <i>