Collected data are: <strong>Page URL</strong> <strong>Browser Information</strong> (eg: Browser name and version) <strong>Device Information</strong> (eg: Device type, OS) <strong>User Interactions with Adways Ad</strong> (eg: clicks or video views) <strong>IP address</strong> <strong>Country Location Information</strong> <strong> </strong> <strong>3. Data use</strong> We use the information we collect for the following requirements: <strong>User frequency Capping:</strong> We use data to prevent displaying too many times the same ad to the same user. <strong>Analytics:</strong> We use collected data for monitoring and reporting the campaign delivery for Advertisers and Publishers and for internal business analysis. <strong>Delivery Algorithm training:</strong> We use collected data in order to improve our service and technology. Such requirements arise from our agreements concluded with Advisers and Publishers, under which the same ads must not be displayed to the same users and are subject to statistical reporting. We therefore use the data we collect on the legal basis of our legitimate interest resulting from the fulfillment of our contract obligations.  . <strong>4. Recipients of the data we collect</strong> The persons who have the right to access to your data are our personnel, the services in charge of control (including external auditors) and our subcontractors, including companies specialized in campaign measurement such as MOAT or IAS in order to verify that our ads are viewable. In addition, we may give access to your data to government agencies, for the sole purposes of meeting legal requirements, or to representatives of the law, ministerial officers and/or organizations in charge of debt collection.  . <strong>