2) aggregate data on content the user engages with. We may use this information to personalize and improve our services, to fulfill your requests for certain products and services, and to analyze how you use the Services. We may provide this information to our partners, so that they, too, can provide you with an optimal experience, but we never disclose information to a partner in a manner that would identify you personally. Here are a few examples of data we collect when you use our Services:</p> <ul> <li>