6. SHARING YOUR INFORMATION WITH THIRD PARTIES <p> We will share your information primarily to ensure that we provide you with the most exciting and up to date products. We may share your information with any of the following groups:<br> <br> • any of our group companies, where this is necessary for administration or audit purposes or for any of the purposes listed above, and in accordance with laws on data transfers;<br> • tax, audit, or other authorities, when we believe that the law or other regulation requires us to share this data (for example, because of a request by a tax authority or in connection with any anticipated litigation);<br> • third party service providers who perform functions on our behalf (including external consultants and professional advisers such as lawyers, auditors and accountants, technical support functions, analytics and IT consultants carrying out testing and development work on our business technology systems);<br> • third party market research providers such as Kantar and Ipsos. <br> • third party outsourced IT providers where we have an appropriate data processing agreement (or similar protections) in place. and<br> • if any of our group companies merge with or are acquired by another business or company in the future, we may share your personal information with the new owners of the business or company, as well as with any administrators or insolvency practitioners, where they are involved (and provide you with notice of this disclosure).<br> <br> We may share the non-personal aggregated statistical data about visitors to the Website with third parties for analytics and statistical purposes.<br> <br> </p>