To enable us to infer the location from the IP addresses of computers or devices that visit our website or click, view or interact with Bitly links as described in this policy, we receive IP-based location information from our third-party service provider. We also receive business contact information of our business customer contacts and prospects from our third party service provider.</p> <p> <strong>Cookies and Other Similar Technologies</strong> <br> Bitly and its partners use cookies or similar technologies to analyze trends, administer the website, track users’ movements around the website, and to gather demographic information about our user base as a whole.</p> <p>