For our purposes, such as data analysis, audits, fraud monitoring and prevention, developing new products and services, enhancing, improving or modifying the Sites, identifying usage trends, determining the effectiveness of our promotional campaigns, and operating and expanding our activities, some of which may be shared or used by our vendors and their technologies and tools.</li> </ul> <p>Your Personal Information may be disclosed:</p> <ul> <li>To our partners, our approved vendors, and their service providers.</li> <li>To our third party service providers and online advertising entities who provide services such as website hosting, data analysis & campaign measurement, payment processing, information technology and related infrastructure provision, customer service, email delivery, auditing, and other similar services.</li> <li>To third-party sponsors of sweepstakes, contests, and similar promotions.</li> <li>