RAKUTEN ADVERTISINGCOOKIE POLICY,Last updated March 1, 2020,In connection with certain features of our Site and our Services, we and certain third-party ,business partners, vendors and advertisers may use cookies (or other technologies like clear gifs, ,web beacons or similar devices, including devices that function in the mobile environment) when ,you interact with websites, applications or advertisements in our network.
,Cookies are small alphanumeric files that are placed on your computer.Along with similar ,technologies, cookies store information about your browsing, use and download activity within ,our Site, as well as the networkof websites and applications in which our Services operate.To ,learn about cookies in general you may visit www.iab-performance-marketing-explained.net ,orhttp://www.allaboutcookies.org.,The cookies we use include session cookies, (i.e., cookies that will persist only until you end your ,session on a website), and persistent cookies, (i.e., cookies that persist even after you end your ,session on a website).
The cookies and similar technologies contain a unique identifier that can ,be used to track your activity, including products viewed on a customer website.Information ,collected through the use of the cookies and similar technologies is used by us for purposes ,described in this Privacy Policy such as to track the web pages, applications, advertisements and ,products viewed by you for statistical analysis and to serve targeted advertising content to you on ,behalf of our advertisers.
Cookies and similar technologies may be used by our advertising ,exchanges, advertising networks and similar third parties (“Ad Networks”), advertisers, Data ,Providers or other partners.
The use of such technologies is governed by the respective privacy ,policies of the advertisers/AdNetworks, Data Providers and/or partner website.,Weusedifferenttypesofcookieswhosefunctionscanbegroupedinthefollowing,categories(pleasenotethatsomecookiesmaybeuseddifferentlybyourBusiness,Customers):,•Analytical/performance cookiesallow us to recognize a return visitor to the website of ,a customer to enable such customers to learn more about their user traffic.,•Functionality cookieshelp us recognize you when you return to our Site or our ,customer’s websites and enables us to remember your preferences (for example, your ,choice of language or region).,•Advertising cookiesare used to deliver advertisements that are more relevant to you ,and your interests.They are also used tolimit the number of times you see an ,advertisement as well as to help measure the effectiveness of the advertising campaign.
,You can find more information about the individual cookies we use and the purposes for ,which we use them in the table below:,Cookies we use on our Site,TypesofWhatit,cookiesSourcedoesLinktosource,AnalyticsRakuten Stores ,andAdvertisidetails ,Targetingngabout ,the traffic ,source.,https://go.rakutenadvertising.com/hubfs/Services-Privacy-,Policy-English.pdf,AnalyticsHubSpotWebsite ,Analytics,https://knowledge.hubspot.com/articles/kcs_article/reports/what-,cookies-does-hubspot-set-in-a-visitor-s-browser,AnalyticsGoogle Website ,Universal Analytics,Analytics,https://developers.google.com/analytics/devguides/collection/analy,ticsjs/cookie-usage,AnalyticsLinkedIn Website ,andTrackingAnalytics,Targeting,https://www.linkedin.com/legal/cookie-table,AnalyticsAdwordsWebsite ,andAnalytics,Targeting,https://support.google.com/adwords/answer/7521212,AnalyticsHotjarWebsite ,Analytics,https://www.hotjar.com/legal/policies/cookie-information,TargetingtheTradeDSP for ,Deskdigital ,advertisi,ng,https://www.adsrvr.org/,AnalyticsKenshooSearch ,Advertisi,ng ,Tracking,https://kenshoo.com/privacy-policy/,SocialFacebooSocial ,TargetingkAdsAdvertisi,ng,https://www.facebook.com/policy.php,TargetingLiverampCookie ,Synching,https://liveramp.com/privacy/service-privacy-policy/,TargetingNielsenCookie ,MarketinSynching,gCloud,https://www.nielsen.com/us/en/legal/privacy-statement/exelate-,privacy-policy/nielsen-marketing-cloud-privacy-notice/,TypesofWhatit,cookiesSourcedoesLinktosource,TargetingADYOULAdvertisi,IKEng,https://www.adyoulike.com/privacy_policy.php,TargetingONEbyAdvertisi,AOLng,https://privacy.aol.com/legacy/advertising-and-privacy/index.html,TargetingAppNexuAdvertisi,sng,https://www.appnexus.com/platform-privacy-policy,TargetingGoogleAdvertisi,Adng,Exchang,e,https://policies.google.com/technologies/partner-sites,Improve,THIS IS SUCH A GENERIC NAME I DON’T KNOW WHAT ,COMPANY OR WEBSITE I SHOULD LOOK FOR.
NEED MORE ,DETAILS.,TargetingOpenXAdvertisi,ng,https://www.openx.com/legal/privacy-policy/,TargetingPubMaticAdvertisi,ng,https://pubmatic.com/legal/privacy-policy/#adservices,TargetingRubiconAdvertisi,ng,https://rubiconproject.com/rubicon-project-advertising-technology-,privacy-policy/,TargetingSmartAdvertisi,ng,https://smartadserver.com/corporate-privacy-policy/,TargetingIndexAdvertisi,Exchangng,e,https://www.indexexchange.com/privacy/,TargetingOutbrainAdvertisi,ng,https://www.outbrain.com/legal/privacy,RMX,DIDN’T FIND ANY MATCHES.
NEED MORE DETAILS OR URL,TargetingSharethrAdvertisi,oughng,https://platform-cdn.sharethrough.com/privacy-policy,TargetingTaboolaAdvertisi,ng,https://www.taboola.com/privacy-policy,TypesofWhatit,cookiesSourcedoesLinktosource,TargetingTripleLiftAdvertisi,ng,https://triplelift.com/privacy/,Cookies our customers may use as part of our Services,Type of cookieSourceWhat it does,Cookie/StorageExpiryDomain,name,Analyticsstc[site id]Advertising,1 year 1party, Stores website ,(topped up client user ID, traffic ,on each source IDs, ,interaction)page view and ,st,domains,Rakuten,Attribution,order count on ,client domain.,Analytics,rmStore or Rakuten code and ,rmStore[MID]Advertising,30 days,1party, Holds ,st,client configuration ,domainfor conversion,stores affiliate ,and search ,click IDson ,client domain,Consentrmgconsentcookie on ,13 months,Rakuten ,Advertising,Rakuten ,Advertising,global consent ,Rakuten ,Advertising,domains,Consentrmlconsent_[domain]domain,13 months1party, Domain ,st,client specific local ,Rakuten ,Advertising,consent ,cookie on ,client domain,Consent__rmco,localStorage1party, Stores ,st,client Rakuten consent ,domainAdvertisinginformation on ,client domain,Type of cookieSourceWhat it does,Cookie/StorageExpiryDomain,name,Consent__rmco_csdomainconsent was ,localStorage1party, Indicator ,st,client whether ,Rakuten ,Advertising,givenon client ,domain,Consent__rmco_jsv,localStorage1party, Purpose IDs ,st,client consentedon ,domainclient domain,Rakuten ,Advertising,Analytics/Targetingrmuidon Rakuten ,1 yearRakuten ,Rakuten ,Advertising,AdvertisingID ,Advertising,domains,TargetingcIDAdvertisingabout the ,1 yearRakutenStores details ,Displaytraffic source.,TargetingpIDAdvertisingviewed by the ,1 year,Rakutenproducts ,Displayuserfor ,Recent ,retargeting.,AnalyticsictsAdvertising,1 year,Rakuten ,Display,Stores ,timestamp ,when cookie ,was set to ,detect cookie ,deletion,TargetinguuidRakuten DSPidentifierfor ,1 yearUnique user ,retargeting,Targetingtc1 yearRakuten DSPCookie Check,TargetingFPTrust0 (session)Rakuten DSPUser Opt-out,Targetingls_token5 yearsRakuten DSPUser Opt-out,Targetingmf_token5 yearsRakuten DSPUser Opt-out,Type of cookieSourceWhat it does,Cookie/StorageExpiryDomain,name,Targetingnextperf_token5 yearsRakuten DSPUser Opt-out,Targetingrt_status5 yearsRakuten DSPUser Opt-out,Targetingopt-out5 yearsRakuten DSPUser Opt-out,Targetingtoken_gap1 dayRakuten DSPUser Opt-out,Targetingtoken_nextperformance1 dayRakuten DSPUser Opt-out,Targetingtoken_youronlinechoice1 dayRakuten DSPUser Opt-out,Targetingccv21 yearRakuten DSPCache Cookie,Targetingm{cookieName}Rakuten DSP,0 (session),Cookie ,Mapping,Analytics/Targetinglsn_statpAdvertisingConsumer ID,1 yearRakuten,Affiliate,Analytics/TargetingAdvertisingdate and ,lsclick_midNNNNN730 days,(NNNNN is the MID for ,the advertiser that the ,click belongs to),RakutenHolds click ,Affiliatepublisher ID,Web Browser/Cookie-Based Opt-Out,You may stop or restrict the placement of cookies on your computer or remove them from your ,browser by adjusting your web browser preferences.
There are also many programs that allow ,you to manually delete your cookies.
,The online advertising industry also provides websites from which you may opt-out of receiving ,targeted ads/interest-based advertising from us, our data partners and our other advertising ,partners that participate in self-regulatory programs.
You may use the NAI opt-out tool ,athttp://www.networkadvertising.org/choices/, which will allow you to opt out of seeing targeted ,ads from us and other members.
The DAA’s opt-out tool can be found ,athttp://www.aboutads.info/choices/.EU users who have provided their consent to our use of ,cookies and similar technologies to process their personal information (see the paragraph titled ,RIGHTS FOR EU USERS below) can use the EDAA’s opt-out tool which can be found ,athttp://www.youronlinechoices.eu/.,The opt-out from targeted ads must be performed on each device and browser that you wish to ,have opted out.
For example, if you have opted out on your computer browser, that opt-out will ,not be effective on your mobile device.
You must separately opt out on each device.However, ,once you have opted out on one device (“Opted-Out Device”), we will not use any new data from ,the Opted-Out Device to identify you on another device for interest-based advertising purposes, ,and will not use data from another device for interest-based advertising purposes on the Opted-,Out Device.,If you erase or otherwise alter your cookie/device settings (including upgrading certain browsers ,or devices) you may need to perform each opt-out process again, unless we can match the device ,as outlined above.,Even if you opt out of targeted ads based on cookies, you may still see ads based on other general ,factors such as webpage context or browser type.,Mobile Application-Based Opt-Outs,Cookie-based opt-outs are not effective on mobile applications.
Users may opt out of certain ,advertisements on mobile applications or reset advertising identifiers via their device settings.,•iOS –https://support.apple.com/en-us/HT202074,•Android –https://support.google.com/ads/answer/2662922?hl=en,You may also download and set your preferences on the App Choices mobile application(s) ,available in Google Play or the Apple App stores.,DO NOT TRACK,There is currently no universally recognized standard for Do Not Track signals.
Accordingly, at ,this time, cookies used on our website and used in providing our services do not respond to any ,Do Not Track signals or browser settings.
You may opt-out of receiving cookies by adjusting your ,web browser settings to reject cookies.